How do you build a digital movement? Smart strategy, good stories – and make sure it is rooted in the real world

Marieke Meeske Active citizenship, Influencing, Innovation

Oxfam Novib staff on four lessons for digital activism, drawn from their “E-motive” peer-to-peer learning project that connected campaigners across borders.

Four ways to build youth activism for peace: insights from one UK student’s campaigning on Yemen

Yasmin Turner Active citizenship, Humanitarian, Influencing

Oxfam campaigner Yasmin Turner on how she is working to draw attention to the crisis in Yemen and pressure the UK government to stop the British arms sales fuelling the conflict – from hosting a photographic exhibition to writing to her local MP.

Power at our fingertips: feminists in Asia stake their claim to digital space

Myrah Nerine Butt Gender, Innovation, Participation and Leadership

Whether reshaping gender narratives via TikTok, or highlighting sustainable farming via Facebook, women in Asia are mobilising on digital platforms like never before, says Myrah Butt in the latest blog in our International Women’s Day series.

Can Twitter help drive policy change?

Rodrigo Barahona Active citizenship, Gender, Influencing, Violence Against Women and Girls

Oxfam Intermón has supported allies using digital actions to put issues on the political agenda. Rodrigo Barahona, Virginia Vaquera and Patricia Corcuera share seven critical success factors. In recent years Spain has seen the devastating impact of economic crisis, austerity measures, and a rolling back of human rights – including the controversial Citizens Security Law, which has curbed freedom of …

How we used behavioural insights for digital campaigning

Jacco Vlastuin Influencing, Methodology, Research

Jacco Vlastuin, Digital Campaigner at Oxfam Novib, shares his presentation on behavioural insights for digital campaigning from the recent Evidence for Influencing conference.  #Throwback Last Tuesday I had the honour of  hosting one of the breakout sessions during the #OxfamEvidence conference. A session where I focused on behavioural insights, influencing and framing. The insights I presented were learnt from a …