Measuring indirect beneficiaries: Attempting to square the circle?

Marta ArranzMethodology, Real Geek

Marta Arranz introduces the challenging topic of measuring indirect beneficiaries as part of Oxfam’s efforts to better measure influencing work. s someone who works on M&E of influencing, I am interested in how programmes and campaigns can estimate who and how many people they actually benefit, particularly those who benefit indirectly, without being directly engaged with project activities. Don’t miss …